TURISMO 4.0 | Road Show of Presentation of Alto Tâmega’s Tourism Strategic Plan has finished
It happened last Wednesday, 11th of May, during the previous two sessions of the Presentation of the Alto Tâmega’s Tourism Strategic Plan, in Valpaços and in Chaves, in the scope of the project “Tourism 4.0”.
To present the Plan it was present the First Executive Secretary of CIMAT, Ramiro Gonçalves and the representatives of PENHAS – Consulting and Events. Valpaços was represented by the Deputy Mayor, Jorge Pires and Chaves by the Deputy Mayor, Francisco Melo.
The document has already been updated since 2019 and aims to strengthen the business capacity of the region’s tourism operators for the development of new products, services and processes, giving coherence and consistency to the tourism strategy defined for the region and that has guided the work of the six municipalities in recent years.
Ramiro Gonçalves ended the presentation sessions thanking all tourism operators that got together to get to know the tourism strategy for the region and the plan that defines “where we are, where we want to go and how to do it”.
These sessions were also very important to gather information and ideas from local entrepreneurs and highlight the importance of networking.
“Tourism is an activity that is worth 50 million euros in the territory today. We want to attract more people who value our identity and quality and, at the same time, we want private operators to understand that they have to work on this quality”, he added.
Concluded the road show of presentation of Alto Tâmega’s Tourism Strategic Plan, it’s following the capacitation workshops, with prevision to begin still during the present month of May, directed to the private sector of restoration, lodgement and touristic animation, which will travel through the six municipalities and will give highlight to the most important touristic products in each one of those municipalities.
To point out that the project Alto Tâmega – Tourism 4.0 (NORTE-02-0853-FEDER-037651) is a joint initiative of the Intermunicipal Community of Alto Tâmega (CIMAT), the Centre of Valorisation and Transfer of Technology of Water (AquaValor) and the Business Association of Corgo (AECorgo).